Role: Product development, project management, partner communication.

About This Campaign: Huckberry approached Rumpl with a new collection idea in collaboration with Toyota Tacoma. We made quick work of this opportunity, turning around a design in under a week to hit a PO deadline two weeks later. 


The result was a fresh take on the Original Puffy Blanket with collaborative Huckberry x Tacoma branding and a nostalgic design that sold out within 2 weeks of launch on Huckberry.com

Rumpl for Huckberry X Tacoma

Huckberry

X Tacoma

Brad Leone tries to eat his weight in wings while exploring the California Desert in the latest 2024 Toyota Tacoma. Watch the film that launched the collection below.

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Rumpl - Backcountry Puffy Launch

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Rumpl x Chris Burkard